When to Use DoFollow or NoFollow Link

Do you know the difference between a NoFollow Link and a DoFollow Link?

Knowing the difference determines which one to use when you link to something from your websight.

Nofollow links are hyperlinks that begin with a rel=nofollow tag. 

A No Follow link does not influence the search engine rankings of the destination URL (the website the link points to) because Google does not transfer PageRank or anchor text across them. Google doesn't even crawl the nofollowed link.

That means DoFollow Links transfer your authority or PageRank to the destination URL. On Blogger, as on most platforms I think, the default is dofollow which means you must choose to make the link a nofollow attribute. On Blogger, you just put a check in the box that says, "Add 'rel=nofollow' attribute." 

On Blogger, if you want to know more, you'll see a hot link for Learn More after the check box to make the link a nofollow.

Takeaway Truth

Of course this means you want DoFollow links from other websites to point to your website thereby transferring some of their authority to you. Also, be careful about linking to sketchy websites with which you might not want to be associated.

Joan participates in the Amazon Services LLC Associates Program, affiliate advertising designed to provide a way for websites to earn advertising fees by linking to products on Amazon. She may receive a small commision at no extra cost to you.

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